Running the Defense Podcast: Episode 1

Scarcity Mindset vs. Strategic Growth: Building Community and Diversifying Your Defense Firm

In this inaugural episode, Greg Lois explores two powerful topics:

  1. Building authentic community within the insurance defense bar, challenging the scarcity mindset that keeps firms isolated and competitive instead of collaborative.
  2. Strategic client diversity – how Covid revealed vulnerabilities in client mix, and why no single client or segment should exceed 7% of your referral base.

Key Takeaways:

  • Why defense firms struggle to build community.
  • Lessons from plaintiff firms about business development focus.
  • How to analyze your client mix for risk exposure.
  • The importance of market segmentation and government work diversification.
  • Action steps to build long-term stability and continuity for your people.

Connect with Greg Lois on LinkedIn for more leadership insights.

What is “Running the Defense”?

“Running the Defense” is a podcast about transitioning from lawyer to business owner where we talk about the fundamentals of running a law firm as a business, leadership and team building, creating a differentiated service in a crowded market, and succession.

Host Greg Lois brings unparalleled subject-matter authority and real-world firm leadership experience. His voice resonates with ambitious insurance defense lawyers and emerging firm leaders—making him the perfect guide for a podcast dedicated to building, scaling, and leading the successful defense firm.

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